February 21, 2018
For a long time now, business owners and influencers of Instagram have been begging the creators to allow publishing their posts automatically on their accounts. Finally, the Instagram automatic publishing update is here!
You can now schedule your posts and have them automatically publish for you -- versus the previous option where you would have to schedule the post and then manually publish them at that day and time. While this is a great feature for Instagram (one to make a LOT of business owners very happy!), I'm not entirely in love with the update. I explain my thoughts on this new feature and Instagram's rules on how to properly use it in this episode of the podcast.
February 19, 2018
Running out of ideas for what to post on Instagram? You may be tempted to repost some of your past content that you published on your account -- but is that ok to do as a business? In this episode I'll answer this question, talk about the basic rules to follow when it comes to reposting your own old content, and also how to repost past posts properly (since Instagram doesn't have an easy "share" or "retweet" button like other platforms!).
February 12, 2018
It can be tempting to cut a few corners sometimes when it comes to growing an audience on any platform. It can be hard to organically grow a following and (not to mention) a ton of work and time! This is why some people try to get ahead by opting to buy fake followers on Instagram. In this episode I'm going to explain exactly why buying a following can seem appealing, but why I will never recommend doing it as a business owner!
February 7, 2018
When you publish new posts on your Instagram account you then proceed to add hashtags either to the caption or comment in hopes that someone somewhere in the world will see it and be inspired to check out your account and follow you. But the real question is: how do hashtags actually work?
When you add them to your post, how exactly do they help you gain more exposure and (hopefully) get your target audience to your account? This episode of the Passion In Business Podcast will lay out, step by step, how hashtags work and also what it might mean if they aren't working -- even if you do add them to your post caption or comment.
February 5, 2018
You may find yourself wanting to monetize your Instagram account and find out how you can make money on this platform -- but have no idea where to start. It can be hard to even begin this process because you may have read blog post after blog post saying that you absolutely must have a large following in order to make a cent on Instagram.
I've been there! So in this episode I want to talk about why it is hard to make money on Instagram with a small following but tell you how you can still make it happen. This is a great episode for you if you have less than 1k followers or a brand new account but you want to hit the ground running and start making some side cash (or building a business) using this "Instagram Thing".
January 29, 2018
As business owners, we aren't clocking in and out like we would at a full or part time job... because we aren't working full or part time positions. Being an entrepreneur is an "ALL TIME" title and demands a lot of time and energy from the other areas of our lives (for example: family, religion, personal care, etc). And somehow we still love what we do!
With such busy schedules, it can be incredibly difficult to find time to add in tasks like Instagram marketing and building a following on a new platform we aren't used to. In this episode of the Passion In Business Podcast, I want to talk about how we can add Instagram marketing to our daily schdules and fit it into our lives -- without having to give up more time with our families, religions, or (heaven forbid!) personal care.
Learn how to have time for Instagram marketing even if you already have a fully booked schedule in this episode.
January 17, 2018
One of the most common questions I get about building a business on Instagram is "how do I grow a decent sized following?". This question is often followed by a lot of other questions like how to get your potential customers to follow you or how to grow that following quickly for your business and for social proof. In this episode, we are going to cover nine of the most common questions that are asked about how to grow Instagram followings and the answers to all of them.
January 15, 2018
This is the time of year where we like to stop and think about how our life is going, where we have come, and where we are headed. Sometimes it's an exciting and hopeful time to go through -- but let's be honest, other times it can be a nice big kick in the butt. Both are ok! Sometimes we just have to take some time to reflect on where we are and who we want to be.
To me the point of a new year isn't about setting knew goals, it's about working towards a better version of ourselves and then setting a plan in motion to make that happen!
Happy New Year, friend.
January 3, 2018
Whenever I talk to anyone about their Instagram business marketing, I always get one of two answers: (1) they spend way too much time on it and aren't getting the results they want OR (2) they just don't have the time to figure it out. Whether you don't have the time or you feel like you're spending too much time, Instagram marketing can get pretty frustrating for you as a business owner!
In this episode of the podcast, I am going to cover the top 10 episodes from 2017 and help walk you through some of the best strategies we covered last year to help you bust through those roadblocks when it comes to getting more exposure for your business on Instagram. Let the countdown begin!
January 1, 2018
HAPPY NEW YEAR FRIEND!
Every year I tend to take a short break from podcasting, generally around the holidays and the month of December. I don't always plan for this to happen! Somehow every year personal stuff comes up around this time, on top of the normal holiday craziness, so I always end up deciding to take a short break from creating content.
I definitely don't like taking breaks because I love to record podcasts and connect with people in my audience! Sometimes we just need a break and have to prioritize other areas of our lives so that we can get right back at the grind afterwards -- and I think that's ok!
Needless to say, I am very excited to bring back the Passion In Business Podcast and start putting out regular content again. Hope you enjoy and thank you for your patience with the lack of episodes if you've been a long time listener!!